- Write a working title, hook, and outline for the video
- Add to filming queue in brain with target film date
- Tag project with topic category and intended audience
outline reviewed and approved by Akash
2
Need to Film (SLA: 168h)
- Block 30-minute filming slot on Akash's calendar (Mon or Thu preferred)
- Confirm setup checklist is ready:
- Camera and lighting operational
- Script or outline printed / on screen
- Background clean, audio tested
- Notify Akash 24h before filming slot
footage captured and uploaded to Drive
3
Content in Progress (SLA: 168h)
- Assign editor and share raw footage link
- Brief editor on:
- Hook — must land within first 30 seconds
- Style guide (cuts, music, lower thirds)
- Target length
- Editor logs 50% checkpoint update in brain
first cut delivered to review folder
4
Quality Control (SLA: 48h)
- Akash reviews first cut against checklist:
- Hook lands within 30 seconds
- No dead air longer than 2 seconds
- Audio levels consistent
- Correct branding (logo, colors, outro)
- Approve or log specific revision notes with timestamps
Akash approves — stage moved to Ready for Publishing
Branch
Filming slot missed:
EA reschedules within 48h and updates target film date in brain. Flag if rescheduled twice — escalate to Akash.
5
Ready for Publishing (SLA: 48h)
- Upload final video to YouTube (unlisted)
- Fill in:
- SEO-optimized title
- Description with timestamps and CTA
- Tags (minimum 10)
- Custom thumbnail uploaded
video scheduled in YouTube Studio
- Confirm publish date/time is locked in YouTube Studio
- Draft community tab post for launch day — queue in EA's calendar
- Prepare any associated Slack or email announcement
video goes live at scheduled time
Branch
Filming slot missed:
EA reschedules within 48h and updates target film date in brain. Flag if rescheduled twice — escalate to Akash.
- EA posts community tab announcement within 2h of publish
- Share in #akash-notes Slack: video title + YouTube link
- Log published date in brain project record
video is live and announced
8
Performance Review (SLA: 720h / 30 days post-publish)
- Pull metrics: views, CTR, average watch time, 30-day retention
- Compare against channel benchmarks
- Flag top performers (see Offshoots for threshold)
- Log insights in `brain.video_notes`: what worked, what to replicate, what to drop
insights logged in brain
Branch
Filming slot missed:
EA reschedules within 48h and updates target film date in brain. Flag if rescheduled twice — escalate to Akash.
- Move project to Archived stage in brain
performance review complete — WIN terminal